Introduction
Trask Shoes® (“Trask,” “we,” “us,” or “our“) respects your privacy and is committed to protecting it through this Privacy Policy.
This Privacy Policy governs your access to and use of trask-shoes.com (the “Site“), including any content, functionality, products, and services offered on or through the Site, whether as a guest or a registered user.
When accessing the Site, the company will learn certain information about you, both automatically and through voluntary actions you may take, during your visit. This policy applies to information we collect on the Site and in email, text, or other electronic messages between you and the Site.
Please read the Privacy Policy carefully before you start to use the Site. By using the Site or by clicking to accept or agree to the Terms of Use when this option is made available to you, you accept and agree to be bound and abide by the Privacy Policy. If you do not want to agree to the Privacy Policy, you must not access or use the Site.
What Personal Information We Collect
Here are the types of personal information we collect:
- Account and Profile Information: We collect information about you when you register for an account, create or modify your profile, set preferences, sign-up for or make purchases through the Site. Information we collect includes your first and last name, email address, phone number, billing and shipping addresses, credit card or other payment information, and other information you choose to provide.
- Order Information: We collect information about the products and services you purchase from us and third parties through the Site, including product details, purchase price, and payment information.
- Content You Provide: We collect the content you post on or through the Site, such as reviews and comments, video and photo uploads, survey responses, and any other information you choose to provide.
- Communications: We collect information when you contact us directly through the Site, social media, email, phone calls, forums, blogs, surveys and more. This includes records of communications between you and Trask or third parties through the Site.
- Device/Browser Information: We collect information about the computer or mobile device you use to access our Site, including the hardware model, operating system and version, web browser type and version, unique device identifiers, mobile network information, and browsing details.
- Site Activity Information: We collect information about your use of and actions on the Site, such as pages or content you view, websites you navigate from/to, search terms you enter, clicks, purchases, webforms you complete, and more.
- Location Information: We may collect the physical location of your device by, for example, using satellite, cell phone tower or WiFi signals. We may use your device’s physical location to provide you with personalized location-based services and content.
- Third Party Data: We may collect information about you from third party sources, such as social media platforms or partners providing offers through the Site.
How We Use Your Information
We use the information we collect for a variety of business purposes such as:
- Provide products and services you request and process transactions.
- Respond to your comments, inquiries, and support requests.
- Communicate with you about your account, activities, surveys, and more.
- Enable you to communicate and interact with others through the Site.
- Operate, maintain, improve, and promote our Site and services.
- Analyze site traffic, usage, and operations to improve your experience.
- Personalize content and experiences based on your preferences.
- Send you promotional messages, marketing, advertising, and other information related to our Site and services.
- Administer contests, competitions, sweepstakes, surveys or voting.
- Detect, investigate, and prevent illegal activities and violations of our Terms of Use.
- Link or combine personal information with other information we collect.
- Carry out any other purpose described to you at the time the information was collected.
Sharing Your Information
We will not rent or sell your information to third parties outside Trask without your consent, except as noted below:
- Affiliates: We may share information with affiliated companies and strategic partners that we control and operate.
- Service Providers: We share information with third-party vendors and partners who help us provide the Site, products, and services to you, such as payment processors, shipping companies, marketing providers, and more.
- Business Transfers: If Trask goes through a business transition like a merger, acquisition, bankruptcy or sale of assets, your information will likely be part of the assets transferred.
- Lawful Requests: We may be required to disclose user information pursuant to lawful requests from government authorities.
- Protection of Trask and Others: We may disclose information about you if we believe such disclosure is necessary to enforce our Terms of Use, Privacy Policy, and legal agreements, or to protect our rights, those of our users, or that of the public.
- Your Consent: We may ask for your consent to share your information with third parties. For example, we may display personalized third-party offers to you that we believe may be relevant based on your information.
Your Choices & Rights
- You may unsubscribe from email communications by clicking the “unsubscribe” link found within Trask emails. Note that you cannot opt-out of certain service-related communications.
- You may access, edit, update, and delete certain information through your account settings.
- You can review and modify privacy controls whenever desired.
- You have the right to request copies of your personal data collected by Trask. You also can request that Trask delete your personal data, with some exceptions.
- You can opt-out of targeted advertising practices using the settings in your mobile device and browser.
- You have the right to file complaints related to your EU data with your local supervisory authority.
- If you have questions or requests related to your rights, please contact us at [email protected] or through the contact information at the end of this policy.
How We Protect Your Data
We use administrative, technical, and physical safeguards to protect your data from misuse, unauthorized access or disclosure, loss, alteration, or destruction. However, no security system is impenetrable and we cannot guarantee the security of our systems 100%. In the event of a data breach, we will notify you in a timely manner, as required by law, and provide you instructions on how to minimize or avoid harm.
Use of Cookies & Tracking Technologies
Cookies, web beacons, pixels, local storage, and similar technologies we use help provide and improve our Site and services. For example, they enable us to:
- Estimate our audience size, usage patterns, and operations.
- Store information about your preferences and account settings.
- Recognize you when you return to our Site.
- Analyze site traffic using third-party analytics tools.
- Serve targeted ads, content, and information.
- Allow you to use and interact with our Site and services.
You have control over cookie settings on your browser and device. You can block or restrict cookies, though it may negatively impact your experience on the Site. Please refer to your browser’s help documentation for instructions.
Children’s Privacy
Our Site is not directed to children under 16. If a child provides us with personal information, a parent or guardian must provide verifiable consent. If you learn that your child has provided us information without consent, please contact us.
Your California Privacy Rights
If you are a California resident, you have the right to request information about our practices related to disclosing your personal information to certain third parties for their direct marketing purposes. You can submit a request by emailing [email protected] with the subject “California Privacy Rights.”
Controllers & Responsible Persons
The relevant controllers and responsible persons under EU and Swiss data protection law are:
- Trask Shoes, Inc.
- Responsible Person: Jane Doe
- 555 Shoe Drive, Lewiston, ID 83501
- [email protected]
Changes to This Policy
We may modify this Privacy Policy from time to time to reflect changes to our information practices. If we make any material changes, we will notify you by email or through a notice on our Site prior to the changes taking effect. We encourage you to periodically review this page for the latest information on our privacy practices.
Contact Us
If you have any questions about this Privacy Policy or our information practices, please contact us at:
Trask Shoes, Inc.
555 Shoe Drive
Lewiston, ID 83501
[email protected]
